Immersive Automation – Project themes

The Immersive Automation-project is a research consortium where data scientists, linguists, and journalists work together with researchers and media companies to bring forward a solution for producing engaging, data driven content. Our aim is to create a roadmap and a demonstration of a future news ecosystem based on automated storytelling, intense audience engagement, and user experience. The duration of the project is until end of May 2018.

Data specification

Identification and categorisation of data sources. Special focus on identification of relevant structured data for editorial use.

Automation of news production

Development of methods for automated text generation, as well as provision of models for the structure of news stories.

User engagement

Focus group tests for automatically generated content.

News ecosystem

Development of an ecosystem where technical, organizational, as well as commercial levels are both conceptualised and demonstrated.

Development of skills

Training selected journalists in computational thinking, algorithmic news production, and editorial tools based on automation.



The Researchers are presented on the The Research Team-page.